Posts in News

Chipotle Unnecessarily Tears Down Agriculture to Build a Brand

News | Posted by: dparrish@nccotton.org

In the boardrooms of Madison Avenue, they call it “values branding”: a marketing strategy in which a company tries to instill a feeling of righteousness in the customers who buy its products.

But what kind of values would inspire a corporation to wage a smear campaign against America’s farmers?

Final Planting Date Changes for Cotton Insurance Coverage

News | Posted by: dparrish@nccotton.org

RALEIGH, N.C., February 24, 2014 – The USDA’s Risk Management Agency (RMA) announced final planting date changes for the cotton program in participating counties across North Carolina and Virginia beginning with the 2014 crop year. The updated final planting date is May 25.